Senior Media Planner

София
No items found.
Сектор
Маркетинг
Реклама и PR
Ниво
Старши мениджър
Специалист
Супервайзър / Ръководител екип
Език
Английски
Български
Вид заетост
Постоянна работа
Пълно работно време
Заплата
Работа от вкъщи
Хибридно
Вашият консултант
Нора Найденова
Мениджър за подобряване на процесите
Препоръчай приятел

Това, което не представлява интерес за вас, може да е мечтаната промяна за друг.

No items found.
Сектор
Маркетинг
Реклама и PR
Ниво
Старши мениджър
Специалист
Супервайзър / Ръководител екип
Език
Английски
Български
No items found.

Our partner is one of the biggest global advertising agencies, working with some of the biggest global consumer brands. Yes, you read that right.

If you are a creative mind with a passion for delivering exceptional results to your business partners, if you want to shape the advertising industry into something unimaginable, exceeding boundaries of creativity and bringing value to everything you do, then this is the right opportunity to consider!

For our partner’s media team, we are looking for a new addition to join on the role of:

Senior Media Planner

What will this role involve?

Strategic Planning:

- Develop comprehensive media strategies that align with client objectives, target audience insights, and market trends.

- Conduct thorough research and analysis to identify media opportunities and determine the most effective channels for advertising campaigns (TV, radiom outdoor advertising, print/press, cinema and others).

- Collaborate with clients and account teams to understand their goals, budgets, and key performance indicators (KPIs).

- Define media objectives, set realistic targets, and establish media measurement frameworks for evaluating campaign success.

Campaign Management:

- Oversee the end-to-end execution of media campaigns, ensuring they are delivered on time, within budget, and meet client expectations.

- Coordinate with internal teams, such as creative, account management, and data analytics, to develop integrated media plans that align with overall marketing strategies.

- Negotiate media buys, including pricing, placements, and added value opportunities, while maintaining strong relationships with media vendors.

- Monitor and optimize media campaigns regularly, adjusting strategies and tactics based on performance data, market trends, and client feedback.

- Utilize media planning tools and technologies to track and report campaign metrics, providing insightful analysis and recommendations for continuous improvement.

Team and Client Collaboration:

- Provide guidance and mentorship to junior media planners, fostering their professional growth and ensuring the quality of their work.

- Collaborate with cross-functional teams to foster a culture of collaboration, knowledge sharing, and innovation.

- Stay updated with industry best practices, emerging trends, and new media platforms, and share relevant insights with the team.

- Participate in client presentations and meetings, articulating media strategies, campaign performance, and recommendations effectively.

- Act as a liaison between clients and internal stakeholders, managing expectations, addressing concerns, and providing strategic guidance.

Client Relationship Management:

- Build strong relationships with clients, serving as a trusted advisor and strategic partner in their media planning and advertising efforts.

- Conduct regular meetings and presentations with clients to discuss campaign performance, insights, and future recommendations.

- Proactively identify opportunities to upsell or cross-sell media services, demonstrating the value of the agency's offerings.

- Collaborate with the business development team to prepare media proposals, pitches, and presentations for new client acquisitions.

Industry and Market Awareness:

- Stay abreast of industry trends, technological advancements, and regulatory changes affecting the media planning landscape.

- Conduct competitive analysis and market research to identify emerging opportunities and potential risks for clients.

- Attend industry conferences, seminars, and workshops to network with peers, gain knowledge, and represent the agency's expertise.

 

What’s in it for you?

  • A chance to work with some of the leading global brands, shaping the future of advertising;
  • Excellent remuneration and social benefits package;
  • Hybrid working model and a flexible mindset of the employer;
  • Real opportunities for constant learning and professional growth;
  • Office setting that inspires and stimulates your creativity;
  • Young, fresh, chill and friendly colleagues that you can rely on;
  • Opportunity to take part in challenging global and regional projects.

What are we looking for?

  • Previous media planning experience at least 2 years;
  • Experience in an advertising agency is a must;
  • Fluent English – both written and spoken;
  • Keen interest in media planning in all media and channels;
  • University degree completed in the field of Marketing, Advertising or Economy;
  • Excellent command of Microsoft Excel, Microsoft PowerPoint, Microsoft Word;
  • Excellent written and verbal communication skills;
  • Team player attitude.

Apply now and join the international team! We are looking forward to meeting you.

All applications will be treated strictly confidential.

Only short-listed candidates will be contacted.

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