Marketing Director
Продажби и маркетинг, Maркетинг
Английски, Български
Пълно работно време
Our partner is a leading fashion retailer and a franchise partner of one of the most famous and outstanding fashion companies worldwide. It's e-shop is a reference point and a major fashion destination in the online commerce on the Bulgarian market and generates a significant traffic of consumers.

For their creative marketing team, we are looking for an experienced         
                           Marketing Director

The role will manage the long-term marketing strategy and day-to-day marketing activities. The role will support business objectives, foster customer retention, execute business development, provide sales support, and advance brand building for varied brands.

  • Translate global brand marketing strategies and campaigns into marketing plan and tactics;
  • Manages, trains and develops a cross-functional team of 5-10 people;
  • Partners with creative teams, other internal stakeholders, and external agencies and vendors;
  • Develops sales support strategies for the Bulgarian market including channel mix, distributor requirements, and POS presence;
  • Owns and executes the brand marketing and communications plan;
  • Manages the creation, tracking and reporting of the marketing plan and budget
  • Leads the execution of marketing programs from start to finish,
  • Evaluates the impact of marketing programs in achieving their stated objectives, including impact on lead flow, and retention
  • Recommends and promotes best practices including sales strategies, sales tools and marketing programs (including digital marketing) across the region
  • Ensures the proper implementation of seasonal visual merchandising plans in line with brand guidelines
The company offers:
  • Great working environment within a team of successful, young, talented and motivated professionals; 
  • Excellent opportunities for career development;
  • Competitive remuneration package;
  • Great office location.
Experience Required:
  • 4-7 years of leadership experience in marketing or business development (experience in fashion, luxury, accessories or cosmetics is a plus) 
  • Bachelor’s Degree in Marketing or Business or similar 
  • Experience in managing and developing teams
  • Experience in building complex marketing programs and reporting on the results
  • Exposure to digital, social media and direct response marketing
  • Competence as a creative writer with an eye for great emails and landing pages
  • English Proficiency Required
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