Marketing and Business Development Manager

Sofia
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Sector
Sales & Marketing
Management & Business development
Sales
Experience Level
Senior Specialist
First line Manager
Language
English
Employment type
Permanent placement
Text Link
Full Time
Text Link
Заплата
Remote / on site
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No items found.
Sector
Sales & Marketing
Management & Business development
Sales
Experience Level
Senior Specialist
First line Manager
Language
English
Employment type
Permanent placement
Full Time
Salary
No items found.

Our client, Shell Bulgaria, is part of Shell’s Global Downstream organization that serves more than 20 million customers every day. Established in 1991, it has built a strong reputation offering superior product quality and providing the best service to its customers. For them we are looking for a highly motivated and responsible professional for the position of:

Marketing and Business Development Manager

Main Responsibilities:

•    Responsible for defining and executing the business strategy to enable delivery of commercial targets;

•    Establish positioning of Shell Fleet Solutions in the country/ region above competition ,identify target audiences, and develop marketing strategy and plans with specific objectives across different channels and segments for the market;

•    Gather customer and market insights, perform competitor analysis to inform outreach strategies, increase customer conversions, and generate more qualified leads;

•    Collaborate very strongly with Mobility B2C teams ensure we have the most impactful programs targeting Fleet companies, aggregators and end users;

•    Focus on developing our non-fuel revenue mobility business for the market;

•    Lead the execution of marketing programs leveraging internal support and driving collaboration;

•    Developing key strategic/marketing imperatives on where to play and how to win, translate that into coherent marketing and strategic plans, whilst driving high ROI on the marketing spend;

•    Unlock the full potential of the energy transition by defining and executing local OU decarbonization agenda/plans;

•    Being the key interface to the local Fleet community, local B2C Mobility Marketing and other cross business activities/strategies locally in a customer centric and joint decarbonisation world;

•    In charge of local strategy reviews and subsequent implementation;

•    Being the key interface with global Marketing, for product/services development, central market research, regional customer events etc;

•    Together with the Head of FS, to be the driving force of the OU T&R process of Bulgaria.

Key skills/Requirements needed:

•    University Degree

•    Significant business development and marketing experience in a B2B/B2C environment;

•    Entrepreneurial “self-starter” mindset with strong ability of delivery through others;

•    Curiosity and courage to understand customers’ real needs and to challenge them to offer the right solutions;

•    Customer focus. Strong external focus. Highly motivated to understand and address customer needs and to be able to provide unique solutions for SFS to the customers, ahead of competition;

•    Tested ability to manage multiple interfaces and maintain effective collaboration with internal businesses and functions and external stakeholders and entities;

•    A team player with strong analytical skills and ability to deal with complex set of data;

•    Innovative mind to always be ahead of competition;

•    Excellent command of English – both written and spoken;

•    Clean driving license.

The company offers:

•    Opportunity to join a fast-paced international environment with experienced and motivated professionals;

•    Global know-how in a world-class organization, a leader in its area;

•    Space for your ideas to be heard and implemented;

•    Competitive remuneration package and additional benefits.

*Please note that the role is maternity cover for period of 18 months.

If you recognize yourself in this position, please send us your CV in English.

Only shortlisted candidates will be approached.

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